// UHealth
Diagnosing a Storied Institution
Sylvester Comprehensive Cancer Center has been the preeminent South Florida destination for cancer research and care, for nearly 25 years. How would they stay top of mind with new competitors saturating
Working Tirelessly Toward Your Cure
WOW MKTG was up to the task. Cancer is not an easy subject matter, but with Florida's 21 million residents facing one of the highest cancer rates in the country, education on care options is crucial. As the only academic cancer research center in the region, we felt it was important to highlight Sylverster's long-standing commitment to searching for cures to the many different cancers that affect us individually
Peace of Mind and Share of Market
The campaign was a massive success. With over 123 million impressions, messaging was everywhere, informing and engaging consumers at multiple touchpoints with high frequency. The community responded with more than 2.5 million post engagements123M
total impressions
2.5M
social engagements
450k
website pageviews
Other
Cases
Marca
homestead
The Youth Fair
superblue
budweiser - king of something